Lily’s

Graphic Design

Art Direction

As an in-house graphic designer I executed creative to support our sales, marketing, and e-comm teams. My role included:

Art directing photoshoots

Interfacing with an agency on packaging, leading internal approvals & reviewing printer proofs

Marketing assets: social media posts, trade show materials & email design

E-comm assets: DTC website banners, Amazon storefront PDPs and Ads

Sales Assets: sell sheets, in-store mockups, monthly ads

Photo retouching and compositing